Winning competitions is what determines your pace in this competitive world. And more so for such a competitive industry as beer. There are so many beer brands competing with each other for front row seats on a shelf, where they are the first ones visible to customers. In such a scenario, winning a medal can act as one of your most powerful marketing tools as well as a selling point.

Your winning medal stickers can be used on your brand support tools. Some of the best places to showcase your Asia Beer Ratings medal would be:

1. Brand Deck

2. Sell Sheet

3. Shelf Talkers

4. Case Cards

5. Bottle Neckers

But wait, there's a lot more than a medal from Asia Beer Ratings can do for you. This is how an Asia Beer Ratings medal will help you in creating a solid impression on the beer market across the globe.

Marketing Tools by Asia Beer Ratings

1. Winners to Get Maximum Media Coverage Through Global Drinks Guides Launched by Beverage Trade Network

Stories of winning brands featuring the brewery, brewer, and the winning products shall be picked up by the editors at the Los Angeles Drinks Guide, New York Drinks Guide, Chicago Drinks Guide, and San Francisco Drinks Guide - invaluable resources for beer consumers in Asia, via the Beverage Trade Network.

2. Entrants to Get Customized Shelf-Talkers and Tasting Notes

This is a new feature that Asia Beer Ratings has rolled out this year, where all entrants will get the tasting notes and shelf talkers for their brands, written by the judges themselves, in a way that a bartender would talk to their customer.

3. Free first 1000 medal stickers added to your sticker order

On every winner’s first medal sticker purchase, another 1000 medal stickers will be added as a gift. These stickers are the mark of beer’s supreme quality.

4. Detailed Scores Feedback

Get to know how you scored on Quality, Value for Money, and Packaging.

5. Results to Go to 50,000+ Trade Professionals in Asia in the Beverage Trade Network Community.

News of your victory will reach the right ears, or should we say, the right eyes, around the world via the Beverage Trade Network (BTN) community, which consists of high-profile buyers who are on the lookout to add new beer brands to their profiles and portfolios.

6. Results will Get Press Awareness Among Media Partners of Asia Beer Ratings and will be posted on BTN News and Bevroute News.

Our media partners, BTN and BevRoute, will provide extensive coverage in their press as well as on social media. Let your beer brand shine in a global spotlight with year-long social media support, targeted for the ABA buyers of beer.

7. Results to Go to 20,000+ Top Buyers of the Asia

Yes, we will also be sending the results to around 20000+ top buyers in and around Asia. We believe that beer buyers are the real influencers when it comes to on-trade beer trends. A beer buyer’s suggestion is highly valued by the on-trade customers.

8. Buyers will See Your Package, Giving Your Brand Great Exposure.

High-profile buyers will take a look at your packaging, too. The judges will see the packaging and give a score out of 100 based on how appealing it would be for the average beer buyer, based on their industry knowledge. The parameters they would be evaluating would include factors like appeal, clarity, uniqueness, and so on.

9. Global Digital Awareness All-Year-Round

Winners get year-round social media support along with the press support from us, as well as our media partners BTN and BevRoute.

10. The Certificate will be Sent Digitally

Get your certificate delivered to you digitally. There are endless ways you can use those certificates and medals. Use them in your supply pitch to highlight your victory at one of the leading beer competitions around the world.

Key Dates:

Regular Price: September 30, 2025
Warehouse Deadline: September 30, 2025
Judging Date: October 23, 2025
Winners Announcement: November 12, 2025